A modern brand consulting firm.
Est. 2020
If your marketing isn’t working, it’s probably because your brand positioning & messaging aren’t clear.
At Wilona, we make clarity simple—shaping your brand strategy & crafting messaging that turns connections into conversions.
We create brand stories that stand out & stick, so your marketing (finally) works.
Providing Confidence In Your Brand & Clarity In Your Message
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Let’s stop the post-and-pray routine.
At Wilona, we go straight to the source—digging into the foundation of your brand to uncover what’s keeping you stuck. Whether it’s unclear positioning, messaging that isn’t landing, or a marketing strategy that feels disjointed, we identify the real problem, not just the symptoms. Through deep research, strategic refinement, & a clear action plan, we help you build a brand that resonates & a strategy that actually works—so every move you make drives real impact. We make sure your marketing efforts aren't just busy—they're powerfully effective.
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We Don't Believe In Surface Level
Building Brands That Build Business
Research & development are the foundation, ensuring your brand stands out with studied strategy, not guesswork. By analyzing market trends, consumer behaviors, & competitors, we uncover key opportunities to position your brand effectively. This insight shapes strategy that drives lasting success.
01 / 03
Research & Development
By identifying your brand archetype, ideal customer, & unique value, Wilona curates a strategic foundation that ensures your brand is positioned for success. This phase is all about defining the intangible elements that shape perception—your brand’s essence, personality, & market position—so you stand out naturally in the right space.
02 / 03
Brand Positioning
Now that we’ve uncovered who you are, it’s time to bring your brand to life with key marketing messages that convert. We craft clear, impactful narratives that not only communicate your value but also inspire action. This gives you a magnetic marketing plan & uses the power of words to activate your audience.
03 / 03
Marketing Messaging
Where We Focus
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Words From Wilona
Ashley Hughes
founder & brand builder
Founder, brand whisperer, & your personal guide to marketing clarity. Ashley has a knack for turning chaos into compelling narratives. She created Wilona to help you uncover the story your business is meant to tell.
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01 / 04
"It's hard to find the words to truly describe how instrumental Ashley has been in the growth of my new business. It's refreshing to work with someone who pivots with you and goes ABOVE and BEYOND to support your success. The tools I was given by Wilona continue to up the value of my brand. It was one of the smartest investments I made to set the ground work for my approach to marketing."
founder, keen self-care
Sam Moss
02 / 04
"Working with Ashley has been such a game-changer my business. Not only did her incredible knowledge give me the clarity and confidence I needed, but she also took so much stress off my shoulders, making the entire process feel seamless and fun. She's basically become my brand therapist and I would've just been lost without her support! I’m incredibly grateful for her guidance."
founder, THE COMPLEXION CLUB
Carolyn Alsalehi
03 / 04
"I had an initial idea, but it was Ashley who provided the clarity and direction to bring it to life. Thanks to her branding genius, Philanthropic Matchmaker is the complete package. Ashley has an incredible gift for extracting your thoughts and feelings and transforming them into a cohesive brand. I love sharing her services with anyone I know who would benefit from her expertise."
founder, PHILANTHROPIC MATCHMAKER
Lindsey Parry Carzo
04 / 04
"I have worked with many marketing agencies before and Ashley is truly top notch. Ashley has since restored in my brand a sense of confidence, authority and clarity. In just a few short days, I had more inquiries than ever before. Not only more inquiries, but a higher rate of conversions and (most importantly) every one of those clients is my ideal customer."
founder, FUNCTIONAL FUELING
Lauren Papanos
Brand Breakthroughs In Action
If you’re confused, so is your audience.
It’s time to get clear & gain confidence. We specialize in building brands that resonate, connect, & drive results. Don’t let confusion hold your business back—start your transformation today.
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